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Welcome back to Matomo, your privacy-first analytics platform.
Here's what's new in Matomo
Improved Segment management
Managing segments just got easier - star your most important segments for easier access and manage all segments from a new centralised Segments page with at-a-glance KPIs and quick actions.
User Opt-Out Improvements
The privacy manager user opt-out has been updated to provide new code generation options that improve compatibility and allow additional customisation.
For more information go here
Analyse traffic from AI Assistants
Matomo now includes a new referrer channel type, AI Assistant. This makes it easier to identify and segment traffic arriving from AI channels such as ChatGPT, Copilot, Gemini, Claude, and more.
Read the guide on how to analyse traffic from AI Assistants.